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Innet - Digital Account Executive - KWCH

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KWCH - Wichita, KS

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View Job Description - Innet - Digital Account Executive - KWCH
Description:

About Gray Television: Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better. We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business. About KWCH: KWCH-12 CBS Affiliate - #1 rated legacy station located in the beautiful central region of Kansas has a proud heritage with a forward thinking strategy. KWCH-12 is the market leader with viewers relying on news and weather coverage. Along with strong news ratings, the #1 website, ACC/SEC/CBS Sports and CBS Primetime, we deliver the results for our advertisers. Job Summary: KWCH/KSCW is looking for a full time Digital Account Executive. The position is responsible for new business development, developing strategic solutions for clients and Account Executives, accompanying Account Executives on sales calls to help sell and educate clients about our vast digital product suite and assisting with on-boarding and uploading digital forms and creatives. The successful Candidate will need to be able to learn each digital product offered, and know the strengths and weaknesses of each one, in order to consult and strategize with clients and Account Executives. Must have a good understanding of basic marketing strategies and tactics, and how various digital products will help garner the results for the clients’ needs. Must be able to learn quickly, be resourceful, take the initiative, be a self-starter and have a sense of urgency while juggling multiple tasks at once. Candidate must also have working knowledge of Microsoft PowerPoint and Excel. The Digital Account Executive must be an effective leader that can lead sales training and communicate new digital concepts easily and effectively. Must have excellent time management skills and be highly organized. Other tasks will be assigned as needed by the Digital Sales Manager. Candidate must be timely, a good communicator with a positive attitude and willing to go that extra mile every day. The position offers excellent earnings potential and full benefits – including HSA coverage & dental, PTO and 401(k). Responsibilities will include the following: ⁍ Generating new business ⁍ Assist Account Executives with Digital related sales calls ⁍ Assist Account Executives with on-boarding and upload forms ⁍ Develop well thought out strategic Digital Marketing solutions for clients ⁍ Understand and learn all digital products and how to best utilize each one in order to garner results for clients ⁍ Understand Marketing strategies and tactics ⁍ General knowledge of Digital Advertising

Requirements:

⁍ Bachelors Degree in Marketing or Communications preferred ⁍ Some experience with outside sales ⁍ Knowledge of PowerPoint and Excel ► Persons interested in submitting an application for the position identified above should apply online at https://gray.tv/careers#currentopenings by searching the station call letters (KWCH-TV) and attach resume.

Additional Info:

Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge. GRAY TELEVISION, INC. PARTICIPATES IN E-VERIFY.