The purpose of this role is to shape and drive the US Non-Traditional business growth strategy to significantly accelerate KFC new restaurant openings in the U.S. in a sustainable, yet fast-paced, manner. Further developing existing partner relationships (new restaurant development and portfolio enhancement), and franchise partner recruiting, are critical responsibilities of this role.
•Perform strategic, competitive and partnership analysis for Non-Traditional Development. Analysis will influence the KFC priority non-traditional channels and venues (e.g. airports & mass travel, hypermarkets, gas, travel & toll plazas, universities & offices, military bases, hotels & gaming, etc.).
•Gain commitments from existing, and new, partners to best manage their existing portfolio and build new Non-Traditional locations within strategic channels and venues.
•Drive execution against the KFC US market plan with targeted growth partners by ensuring proper DMA and asset strategy, channel prioritization, and appropriate franchise commitment to Non-Traditional Development.
•Jointly lead the Portfolio Optimization Team (franchise/corporate/license locations) with the head of Franchise Finance and the head of Franchise Development. This ensures we have the right locations in the hands of the right operators as we move forward.
•Own the coordination of the Non-Traditional Development process. This includes channel & market planning, site selection/approval, contracts, permitting, construction, and restaurant opening. Franchisee and cross-functional support team (corporate and 3rd party vendors) management is critical to this process.
•Ensure all Non-Traditional Development activity is compliant and consistent with all related process and policies, including KFC Development Approval Committee requirements.
•Support KFC Development Team as needed in planning, business reviews, and adhoc projects.
•Moderate (20-30%+) travel for trade shows, networking, industry research, and to drive pipeline priorities.
•Education/Certifications – BA/BS in finance, marketing, business or related field required. MBA or Masters in related field preferred.
•Years of Experience – Minimum of 5 years of Non-Traditional development and franchise recruiting/sales experience with demonstrated new unit openings, organizational impact and increasing responsibility in related areas.
•Experience in franchise, multi-unit restaurant/retail industry preferred.
•Demonstrated proficiency in broad development technical areas including channel/venue analysis, site selection, trade area analysis, real estate contract negotiation, construction management, facilities management, architecture.
•Demonstrated ability to understand, and relate to, numerous franchise/license partners with diverse cultural and ethnic backgrounds
•Strong internal motivation, intellectual curiosity, logical thinking, and a desire to have a large impact.
•Proven track record of driving results via creative thinking, problem solving and negotiation skills.
•Demonstrated ability to work independently while effectively managing multiple, and sometimes shifting, priorities to generate actionable recommendations in a fast-paced environment.
•Excellent interpersonal skills, with ability to manage cross-functional teams, and present to Senior Leadership
•Overall, clear and effective communication across all media (face to face, by phone, in writing) with people at various levels, whether internal or external to the organization.
•Ability to effectively communicate details of restaurant profitability, operations and customer behaviors with prospective franchise/license operators.
•Strong system/technical skills, including proficiency in the Microsoft Office Suite with strong/advanced PowerPoint skills. Knowledge of GIS analytics and real estate related tools is a plus.